Title Design: Antebellum

Antebellum Review - Variety
-Found on Art of the Title
What titles are displayed in the opening sequence?
The first title used in the opening sequence is a quote, used to set the tone for the rest of the film. After this, it lists all the producers and people making the film. It is followed by various name cards, the actors. These title cards take up most of the title sequence, and they are followed by all of the designers of the film, and the the rest of the producers.
What images are prioritized in the opening sequence?
The entire opening sequence is a tracking shot, however the film prioritizes certain images, like the soldiers walking, by tracking them the soldiers only. The camera also stops, like at the like close up shot of the man on the horse. It prioritizes shots like the innocent little girl running, the soldiers walking, and the woman picking cotton.
What connotations do these images carry?
These shots add a tone for the story. They create an unsettling space by offering a pleasant scene, followed by a scene of fear and struggling, a plantation. The focus of these images emphasizes a theme by which the rest of the movie will follow. A setting of happiness, followed by fear.
How does the film establish a feeling of the genre from the outset?
The film uses heavy reliance on their setting, the fearful south, as a base of which the rest of their movie will rely on. The film's use visually striking scenes give an uneasy feeling to the rest of the film.
What strategies are used to ensure the film appeals to its target audience?
The main audience for this movie would be thriller fans, so it would make sense for the movie's producers to use striking scenes in the opening sequence. The casual introduction of old southern life can surprise the audience. This adds to the movie's unique presence.
How has technology been used effectively? 
The technology of tracking has been used very well in this opening. It tracks all of the subjects of the sequence, and does it without a track. In addition to this, the camera also sticks to a certain subject, and focuses and zooms on them. This is especially present in the shot with the man on the horse.

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